Why are eco-friendly policies so important in today’s business environment?
There are many companies whose activities and policies don’t always align with their responsibilities, or reflect their intentions.
Green Values vs Green Dollars
For example, there are multinational cosmetic companies out there with campaigns to support the fight against breast cancer. Yet those same companies continue to use substances in their products that are likely to contribute to the disease! WTF is that about?
To put it bluntly, these companies are driven by the bottom line. They make their profits by lying to their buyers, and green-washing their products.
Upholding Eco-Friendly Policies
As a business owner, I take my social responsibility very seriously. My team and I are committed to fully expressing our (natural, real, no-nonsense) values in everything we do. That’s why I constantly look for suppliers who use green methods every step of the way. That includes:
- Keeping the carbon footprint of their factories and facilities low
- Using water, power and other resources responsibly
- Sourcing ingredients from trusted sustainable sources
- Packaging their finished products in eco-friendly materials
Step by step, eco-friendly policies are promoting a wiser and kinder way of doing business.
Ren xx